Top 10 Free SEO Tools Every Business Should Use

Amage Solutions
6 min readNov 2, 2024

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The trends in today’s technological society are that the best option can indeed make all the difference for promoting your business online. SEO has now been an essential tool for any company, no matter the size and type it is, in terms of increasing web traffic and in effect, sales. As with many permutations of SEO services, there are several powerful tools for businesses to use for free if they’re on a shoestring budget. In this post, to help you find powerful tools to support your business and take your SEO to the next level, we want to introduce top-10 free SEO tools that every business needs for their online presence.

1. Google Analytics

Seo

I strongly recommend making use of Google Analytics for any enterprise that wants to enhance their online performance. Web analytics is the analysis of web site data to gain understanding of visitors pattern and characteristics. Then with google analytics you will be able to see where your visitors are coming form, which pages they frequent most and the time spent by the average visitor on your site. Such insights should enable them to refine their content and bring out a better ranking on the search engine results pages.

Best For: Taking into consideration vital traffic and users activity.
Why Use It: In-depth analytics for free.

2. Google Search Console

Another informative facility provided by Google is Google Search Console, which provides information on your website insofar as it is displayed in Google search. It can be used to track problems and track them, submit maps and check the keywords that bring traffic. As you can see, the usage of Google Search Console helps you understand which queries lead the users to your site and additional your SEO tools range.

Best For: Website performance on Google
Why Use It: Detect errors, track keywords

3. Ubersuggest

This keyword research tool can best be described as wonderful, wonder tool and was developed by SEO specialist named Neil Patel. Keyword suggestion, search volume, CPC (Cost per click), and competition are displayed by this tool. It also possesses a special feature of website audit that assists in reviewing one’s web page with having accomplished aspects of SEO.

Best For: Keyword research
Why Use It: These are brief and comprehensive analysis of the keyword.

4. Yoast SEO (WordPress Plugin)

seo

In case you have a WordPress website, Yoast SEO is one of the best SEO tools that you will ever come across. You can use this plugin to assist in improving your on page SEO factors such as the following meta tags, keywords density, readability among others. In detail, it will be easier to educate individuals how Yoast can help enhance their site’s SEO since this tool’s interface is friendly for any level of use.

Best For: Search engine optimization to wordpress pages
Why Use It: Easy to use and very effective

5. Answer the Public

This especially useful tool gives plenty of inspiration by showing questions people are asking on web concerning your keywords. Answer the Public shows you what people potentially want from you and your product and guides the content creation process accordingly. With this particular SEO tool, you stand a better chance of ranking since you can develop content that is more interesting and answers a given question.

Best For: The idea is to get content ideas based on the users’ queries.
Why Use It: Find information concerning questions of users

6. MozBar

MozBar is a free SEO tool that displays the examined sites’ fundamental SEO data directly on SERP. Thanks to MozBar extended toolset, you can see the page and domain authority as well as backlink score in a website you are browsing through. One of the great uses of this SEO tool is for competitive research and fast SEO site check.

Best For: Quick competitor analysis
Why Use It: Key SEO metrics at a glance

7. Google Keyword Planner

google ads

Analytics Insights are on the list of the most essential tools that can be used for keywords search relevant to the business niche. While it is one of the most popular paid advertising tools, it can be also useful when analyzing popular organic SEO services. It can be used to get keyword ideas, search volume and competition so that you can select the right SEO tools to support your content plan.

Best For: As introductory research and assessment steps, the two procedures of the keyword discovery and search volume determination are performed.
Why Use It: Find high-potential keywords

8. SEOquake

SEOquake is also a browser add-on that offers many types of SEO data such as the keyword density and the number of internal and external links and a web site ranking. With SEMrush, however, you would be able to carry out an on-page audit of any website making it particularly useful to anyone who wants to assess a competitor’s SEO strategy.

Best For: Including on-page audit and competitor’s analysis
Why Use It: Large amounts of information ideal for competitor analysis

9. Ahrefs Backlink Checker

Backlink

However, there is one type of backlink checker available in a limited version for free if you use Ahrefs. It gives information about the backlink of any particular website such as total backlinks, domains giving such links and top pages. Links are critically important to any SEO, and this tool shows colleagues where they are getting their links.

Best For: Backlink analysis
Why Use It: Inalyze link profile

10. Screaming Frog SEO Spider

SEO Spider is an effective tool of web crawling that has a wide range of features to consider different SEO options.Even in this free version, it is possible to find broken links, analyze redirects, and look for duplicated content. During my works, I have observed that for the companies with a relatively small amount of money for a site promotion this tool is rather useful for improving on-page SEO.

Best For: Technical SEO audits

Why Use It: Comprehensive crawling, analysis

Conclusion:

It is possible to achieve greater level of visibility, increased organic traffic and overall competitive advantage from these kinds of SEO tools.Depending on the nature of your business whether is a startup or a growing business, free SEO tools such as Google Analytics, Yoast SEO and Ubersuggest can be very influential in the whole marketing process.Always appreciate the fact that SEO is a long haul activity and these tools set you up adequately to enhance your constant advancement.

Amage Solutions has realized over time that the proper tools can go along way towards boosting the SEO of your business. For those of you who are unsure of which tools to employ, or for those of you seeking extensive digital marketing campaign advice, we’re here to help. Contact KIS to boost the company’s SEO even further.

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Amage Solutions
Amage Solutions

Written by Amage Solutions

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